Category: audio/video

Behind The Scenes Of The Pioneer DJ Sale

PioneerCDJ DJ

With the recent success of their exploding controller line, last week many in the DJ field wondered: Why did Pioneer sell their DJ division to investment company KKR? Leadership in Japan has been talking about the sale of Pioneer DJ for months according to a source close to the deal and both companies. That source chatted with us on the condition of anonymity, revealing fresh details on the sale and what DJs might expect in the future.

The DEAL: The deal to sell Pioneer’s DJ equipment division has been inked, with private equity firm KKR acquiring all outstanding shares of Pioneer DJ for approximately 59 billion Japanese Yen – or about $551 million US dollars. Pioneer will retain about 15% share in the company and equivalent voting rights in the DJ manufacturer.” – > DETAILS