Tire Concepts sponsored by Hankook

Hankook Tire partners bi-annually with transportation design students from global universities. This year they have unveiled a set of concept tires at the 2014 Essen Motors Show in conjunction with the University of Design, Engineering and Business in Pforzheim, Germany. The theme ‘A Great Challenge for a Great Change’ produced the Boostrac, Alpike and HyBlade concepts to tackle extreme desert, snow and rain.
[Video by NESIAC]

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